What do we mean by culture?
Well simply put, it is the way things are done in your company. Your culture is evidenced by your company values, the beliefs of your employees and the day-to-day behaviours exhibited across the organisation.
Why is it important?
In a strong company culture, the behaviours and beliefs are aligned to company values and are consistent from the top to the bottom of the organisation.
For your customers, it provides a consistent recognisable experience, regardless of where or with whom they are interacting. It is at the heart of their brand experience.
For your employees, it provides a framework for their working life without the need for excessive procedures and bureaucracy to govern the way they work.
Without a strong culture, you find there are disparate behaviours exhibited, based on factors such as seniority, location, function or team. It is only by chance if any of these behaviours are aligned to your company values and ethos.
How can we help?
Creating a strong culture doesn’t happen by accident. It also cannot be simply driven from the top. For your employees, the biggest influence on their behaviours and beliefs will be their immediate manager and the team around them.
Key to this is ensuring that psychological safety is at the heart of the ways of working. Psychological safety empowers your people to challenge whenever they experience behaviour that contradicts your values. As a result, your values and associated behaviours become self-regulating.
We have experience of building strong cultures with core behaviours that reflect company values.
ToJo Ltd
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